If you'd like to see examples of the pages in the Racing Mentor sponsorship proposal template, take a look . Expect serious, cutthroat competition with the higher stakes. vve The term influencer is relatively new, but the concept has been around for advertisers for a long time. Which is why in this definitive guide we aim to give you crucial tips and step-by-step advice to help you find your way to a successful sponsorship, whatever your event's stature. Write what the sponsor will get in return, working from the list you have prepared. Make sure you get the details for the decision-maker. If you dont know what kind of content youre going to put in your proposal, the Racing Mentor template has guides and sample content to help you get it right. Are your posts in line with the companys current message? ?be$I&!=~DJ)*]]GVw(La( YK1s4Vt/z=Q1endstream Target local businesses first because it is unlikely that unknown racers can score major sponsors at first. The car sponsorship proposal template is a sponsorship proposal that you write when you need to buy a car for either racing, among many more duties. No Money Motorsports, Top 15 First Track Day FAQs All you need to know in order to get yourself driving on a race track. She also has edited and produced online content for those publications. Look for brands that are actively trying to promote themselves and look at how you can add to that. Sign it in a few clicks. The target marketing group for the race car is the non-professional weekend autocross racer. This is because every racing team has its own sponsor and that sponsors logo and name are mentioned on everything from the drivers racing kit to cars to the staff uniform, etc. Don't feel like you need to include a shiny proposal document in the first instance. Podcast 043: How to find and understand sponsor goals, Podcast 026: How to Tell if a Sponsor has Budget to Work With You, Podcast 009: How to Craft a Winning Subject Line. No matter what you do, try and bring consistency into all elements of this process. 1. Do you have a special story? NHRA/National Dragster. In cases where you've researched the sponsor yourself, identifying who that decision maker may be will not always be easy, but there's a few clues on where to look: In any case, do your research well (on the company website, LinkedIn or by searching Google for names on past company press releases etc), because once you reach out to someone, you are pretty much committed to talking to them unless they themselves point you to someone else. Connor Carrell Racing 7757 Cedar Glen Way Middletown Ohio 45042 Tax ID: 85-1748074 CCR Sponsorship Proposal Form Please Remit Payment to: Connor Carrell Racing 7757 Cedar Glen Way More >> 1 Year; $200.00: 3: 210901: Connor Carrell . Sponsorship is much more than whether or not your car is a good platform to showcase their parts. 1. The marquee value of your corporation's name affiliated with the Pearson Racing. How much work will be involved on your end in delivering on the sponsorship? Nationally Televised racing is just that. Expand awareness of their product? If youd like to see examples of the pages in the Racing Mentor sponsorship proposal template, take a look here. Download. Once you have identified suitable organizations to target, you need to find the best person to contact within the organization to discuss your sponsorship proposal. Racing Team Sponsorship Proposal verrazanobikes.com Details File Format PDF Size: 31 KB Download 3. endobj A good marketing/sponsorship proposal includes: 1. Once youve got an idea of this, think about the features youll offer to help a business reach its goals. If you dont know the difference between features and benefits are then a motorsport proposal template might help you out. The appeal of any asset you offer will depend on a number of things, including the sponsor's objectives, line of business, business cycle and their ability to activate those assets. Following Up Your Sponsorship Proposal; Motorsport Sponsorship Guide Finding sponsors and making it to a racing grid year on year, or for the first time, can be a very daunting prospect and is more important than simply offering logos on your livery design. The most effective thing you can do to minimize out of pocket expense is in choosing a car that is affordable, reliable, and wont blow through consumables. This might seem like a long process but it makes it so much easier to turn to those contacts when you need sponsorship or see an opportunity. It is a sales document designed to persuade and convince that prospective sponsor why they should invest in their event, initiative, fundraiser, or program. Racing Sponsorship Proposal Template Details File Format MS Word Google Docs Pages Download 2. Check out our insightfully designed Sprint Car Racing Event Sponsorship Proposal that details the Companys events, drivers profiles, and sponsorship levels. <<5EC83BD88C05E142B8DC1C06ED146CA3>]/Prev 813923>> Automotive Sponsorship Proposal Details File Format MS Word Apple Pages Google Docs Download 2. This means trying to figure out: Listen. 0000001257 00000 n Ask them questions, create content that speaks directly to them, and get involved in discussions with them. Your proposal must show depth and that you took the time to understand each sponsor. Racers and sanctioning bodies are using new ways to find sponsorship dollars in 2020. In return, the racer gives the organization publicity and extras, such as personal appearances. How to Find a Sponsor as a Beginner Triathlete. This presentation is designed to provide a first look into the demographics, fan base, consumer loyalty, and buying power of the Rally Racing fan. However, here's our high-level advice on how you should approach this stage of your dialogue with the sponsor, depending on the level and depth of your working relationship: If you have worked with the sponsor on previous events and you are confident in their appreciation of your past efforts, you can be more firm with them and negotiate harder. Are you going to help that business make more sales? Lastly, our auto motor race PPT helps to receive coverage in event related media, like race programs, websites, TV broadcasts, etc. Were out here racing for not much more than a few bucks in contingency prizes and a cool plastic trophy. Sponsorship can come in a number of flavors, depending on the form of contributions the sponsor makes to the race. Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. How do I write a sponsorship proposal? yFp*BdD6Th|n:MB+FQ2H.7(`GnJU/pL@jgU:5vy:o.1'4;ciII_9'd\H CnIX+h9=veJNIG4J^ aND[PMqd4re3@YqW^>:>@=ApLiR&s[}.Fm dA (TQ~jxl2,* The more relationships you can build in your chosen niche, the more people youll have to approach for sponsorship or introductions. Philange holds a Bachelor of Arts in print journalism from American University and a Master of Arts in communication, culture and technology from Georgetown University. Consistency is all about keeping going. Create a clear list of features and benefits that you can pick and choose from. So make it count. These are generally labor services vs paying cash or parts. Why you do it. Share your form with others. Racing is one of the most expensive sports yet the most beneficial to take part in for both athletes and businessmen. Not all benefits will be relevant to every business. In the same way, youd be working hard on the track and looking for consistency from lap to lap, this applies to your approach to sponsorship for motorsport too. You need to show up to a potential sponsor with a persuasive, well thought out plan. 3. Before approaching a sponsor, draft a proposal first. For those of you that have your email pitches down to a tee, and have a little bit of design knowledge, a template might be a little pointless. We work together, help each-other out, and do all we can to make sure well have a great race. % Advertisement Envato Elements (Design Without Limits) Auto Sponsorship Proposal moorespeed.com Details File Format PDF Size: 298 KB Download 3. A sponsorship proposal is an official document that an individual or a business presents to another individual or business, in order to request or seek sponsorship from them. When you need Racing Sponsorship Agreement, don't accept anything less than the USlegal brand. Collect this information together when it comes to talking about renewal. Most reputable sponsors want to see a return on their investment, so it is of paramount importance to write a detailed race car sponsorship proposal. Find a class thats easy on consumables and where cars are affordable. How invested will they be in the sponsorship's success. This might shift and change over the years, and thats fine, but at its core, its about how you present yourself to your audience and sponsors. Some basic terms and conditions are: In the end, leave some space for the signatures of the representatives of both parties to the sponsorship agreement. Feel free to email jess@racingmentor.com. Racing is an expensive sport that requires investment and sponsorship. Trying to race while sticking to a budget? w$ 4iw*\xKLZwI[}K|=Q|>W`! Do research about the company. Im not saying that lucrative club racing sponsorships are unheard of, but if you ask the random driver with a business name on their car, they typically arent taking a huge check to have the name on their car. 10+ Automotive Sponsorship Proposal Samples 1. Take a look at this blog post for an updated list. But I wouldnt rely on these to fund your racing career, there are better ways to find sponsorship. The concept behind FORMULA SAE: A fictional manufacturing company has contracted a student design team to develop a. small Formula-style race car. Create a portfolio, be presentable and professional. There are so many businesses with sponsorship programmes. Do you have a very popular online presence? Fast Feb is back but its looking a little different for 2023! Organize the proposal in sections. Collect evidence throughout the race season testimonials, statistics, etc. Once you lay out the structure of your sponsorship delivery project, set up email update alerts to remind you to regularly communicate progress to sponsors. Im going to open this post with a hard Truth: Road Racing Sponsors are NOTHING like what 99% of people think they are. When it comes to drafting your proposal, you can use either a presentation or document format. You're already in a slim minority of organizers: you have someone interested enough in your race to want to spend time hearing what you have to say. Fast shipping, quality parts. You are so much more than a racing driver so think about your interests and skills outside of motorsport. Some features will have numerous benefits. Type text, add images, blackout confidential details, add comments, highlights and more. And with that, extraordinarily expensive (Hundreds of thousands PER weekend) to compete in with any shred of competitiveness. You do not need to include every cost. Start by making a list of the businesses youd love to work with. Social media is king. If you can convince a company to sponsor you, but that company doesnt quickly see the value. Since racing takes such a personal investment it means everyone at the club level are willing to make great personal sacrifices to be there Were all committed. 2. The racing sponsorship proposal samples given on this page will help you in creating an effective racing sponsorship proposal. Do not plead. Drag racing is a sport that needs a lot of money to support it. We are a Military Team that runs in Michigan . Everyone from the outside thinks that everyone racing cars has sponsors. The same goes for most forms of Motorsports, whether its Drag Racing, Oval Track, Autocross, etc. This is how you present yourself as a racing driver and show your value to potential sponsors. Your proposal can't be, "I have a race car and it gets seen by a lot of people, therefore, if you put your logo on my car you. Many people think sponsorship is easy: Company A writes you a big check for the honor of putting their sticker on your car because you won a race or two. It will be worth it. If you are currently racing, or are considering it Make sure you are getting the most out of your possible contingency sponsors, there are a lot of people who drop the ball on claiming contingency prizes. 0000000902 00000 n 0000054541 00000 n This is where you set yourself apart from the rest. Simply putting a name out doesnt always mean it will come back as added revenue for a company. On behalf of Val Apple Motorsports and the Leg Daddy Racing rally team we appreciate the opportunity to introduce you to the world of Rally Racing. How long you have been racing. Be sure to include a call-to-action so the decision-maker knows what you want them to . Until recently, this was called the Busch Grand National Series. startxref Also, make sure you treat these sponsors right to keep them on board with sponsorship: Run their products and post your appreciation when you win. Expect huge costs to be competitive, and cutthroat competition (both on and off the track) Realize those exponentially higher costs usually way outweigh the additional prize money. 0000000839 00000 n %PDF-1.3 You have to sponsor me because my car always gets 100 likes on social media. You dont show up to a job interview in flip flops with photos to show on your phone to showcase. The Complete Guide to Motorsport Sponsorship. Tell us about it. A racing sponsorship proposal is much like sports proposal but the template should be somewhat racing oriented and it must highlights racing as primary facet of the proposal. Read on for a step-by-step guide to getting sponsored. If you are a driver seriously seeking sponsorship, take the time to read some of these so you can come out of the gate strong. With all this information, it should be easy to write a pitch that really speaks to the business and its goals. Similarly, a racing sponsorship proposal is a document that a racing team presents to some individual or a business to get sponsorship from them. The prototype race car is to be evaluated for its potential . Are you posting regularly? stream Dont feel like you need to include a shiny proposal document in the first instance. Race Car Sponsorship Proposal Template. NO! To be clear; for every dollar they give you, they want(need?) Increase sales? Becoming a NASCAR team sponsor is a big step for any company, regardless of size or budget. If you stand out and can provide value, its going to be so much easier to get sponsorship for motorsport. Sponsorship brings so much more than a logo on a car . Road Racing in the United States has several tiers. We believe auto racing sponsorship can offer a significant foundation from Your sponsors would base their decision on how you're going to help them in exchange for their support. Approach the deal as a win-win for both sides. Instead, provide a general overview, such as "Parts alone last year cost $X.". Since road racing doesnt have a huge fanbase or mainstream media following, you need to show how you will do the legwork and get the sponsors name/product in front of possible customers. You might be getting involved in discussions on LinkedIn. If your sponsor just agrees to all the terms in your proposal, including price, there's nothing more to do than send them a sponsorship letter or agreement for them to sign (always document the terms of your final agreement to avoid misunderstandings and awkward conversations down the line). Yet you can derive nearly all the same benefits. Westport Racing Sponsorship Proposal Dear Prospective Sponsor Firstly we would like to thank you for giving our team the opportunity to present you with this sponsorship proposal outlining our goals for the 2007 race season and beyond Advertising in motor sport has proven itself time and again as a successful and enjoyable advertising would be on a very exclusive race-car, seen at Western Springs, Huntly Speedway, Stratford Speedway and other New Zealand Speedway tracks, car shows, promotional events and community appearances. Ht1_%`1;d`*FpS\@KOr)r+Z{]?>~)7rw):,QuH1>^qnrTb_2|=7}F>bb)E]Oa6;Sy#A'1SN1Ra1a;IKh,e4fr, 6d$arf6*m^ev`VN(rNs1q*c.7!=, :Wv 4ii>t Z3:4x-%XfE$P:5boC )zM6T& *dP>6y|~{oQB91vYmWfG=}E},v%=]Z!P[7m=X\zucFH!F GVZp[.`d.A2jy`!ba3wz8oIXe~mT#eVj_;78*/0yVA:Wk&9/I>SX-^AhhV/"E)?=w WP Sell yourself, but do not offer things you cannot deliver, such as offering to feature the sponsor's logo exclusively if you are reaching out to other potential sponsors. You are welcome to submit a sponsorship proposal for review to the following address: Summit Racing Equipment Attn. 2. Once youve found the business youd like to approach, think about what their goals are. Here's the real key: This marketing deck isn't about you, it's about them. If you get into Pro Road-Racing, they sell tickets for events, but aside from one-off popular events (like 24 hours of Daytona) there are still very few people in those stands. An initial deposit of ($ amount) must be paid on or before (date). s !1A"3Qa5RSTrt#$2BqUb Include references to your relationship-building conversations. %&'()*789:EFGHIJUVWXYZcdefghijuvwxyz How will the person opposite you stand to gain from the sponsorship? 0000055057 00000 n You might be operating in a specific niche (see below for more details) or area. Want to sit next to thousands of screaming fans? Make it very clear why you stand out over other drivers a niche that goes beyond motorsport can really help you here. Use all forms of media to showcase who you are: text, photo, audio, and video. The relevant terms and conditions of the sponsorship must be included in your racing sponsorship proposal. Basic Elements, Online Racing Sponsorship Proposal Templates, National Racing Event Sponsorship Proposal Template, Bike Racing Sponsorship Proposal PDF Template, Racing Team Sponsorship Proposal Template, High School Racing Sponsorship Proposal Printable, Racing Club Sponsorship Proposal Template, Proper Racing Sponsorship Proposal Template, Conditions of cancellation, withdrawal, or suspension of sponsorship. I think motorsports has become too commercial and that sponsorship interferes with good racing. Any accomplishments in racing you have achieved. In exchange anyone who donates gets their name on the car for the event. Make sure youre emailing (or messaging) the decision-maker directly rather than using a generic email address. Text of Pravega Racing Sponsorship Proposal. Include a quick reference of what that audience corresponds to in your proposal to be transparent with sponsors on how you got the information. Many people think sponsorship is easy: Sponsorships are not charity. Racing Mentor offers a motorsport proposal template thats editable in Keynote and PowerPoint but its not for everyone. This is where your niche makes things easier. Whatever your niche is, theres probably a story behind it and this is something you need to start pushing in the press. So I built it myself-Ferdinand Porsche. This all comes down to value. Youll get rejections, and youll hit bumps in the road but if you put in the time, the successes will come. Ask the sponsor for a specific amount of money. Use your market research data to request a feasible amount. Single sponsor entire race car and enclosed trailer: $5500 * Indicates primary sponsorship. What makes you different from any other person? Making sure the right type of information is included though does matter. The following facts are established in the pleadings, deposition testimony, and exhibits offered by the parties. Our team becomes an extension of the marketing department of our sponsoring corporations or . When he would ask them what their plan was to earn him enough business to offset his costs, they were often dumbfounded or would reply, frustrated, that theyll obviously display his stickers! I believe that sponsorship of race teams is important and necessary to the continuation of the sport. Dont be afraid to think outside the box you dont have to do what every other driver has been doing for all of time. This is by far the most useful and engaging type of proposal and the kind the template will help you create. TABLE OF CONTENTS Overview Series Information Companies Involved in Racing Sponsorships . The NHRA secured its new title sponsor, Camping World, after a series of interactions . Include methods like cheque, e-transfer, PayPal, etc. But there are two big things that help you find success. Do you have a special story? A section about the car your drive. Present the benefits you offer clearly and simply. After all, they're after your event as much as you're after their sponsorship! What makes you stand out over other racing drivers.